Hi Reader,

Happy New Year to you! Can we still say that, do you think?

It seems like a dim-and-distant memory already!

Anyway, I hope you had a good one!
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In my first email of the year I wanted to talk about how to build a lifestyle-friendly business, whist still achieving, or even exceeding, your financial goals.
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In order for you to build a lifestyle-friendly business you obviously need to have set goals that you want to achieve in your personal life, as well as your business.

That goes without saying; yet many of us focus exclusively on business goals when it comes to the annual planning process!
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​Why is that?​
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The logic to this approach to planning is that "when I achieve X in my business, I'll be able to do Y in my personal life and then I'll feel Z".
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​For example, "When I reach £10K per month in my business, I'll be able to book that amazing holiday with my family and then I'll be happy and feel successful and secure".​
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The danger with this approach is that the business can end up running you, rather than the other way around!
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This then makes it harder for us to achieve our personal goals.

If you want to create a lifestyle-friendly business a better approach is to flip this and start operating from the 'Be, Do, Have' paradigm.

Figure out what it is you want first and then ask yourself, "who do I need to 'become' in order to have [insert outcome of choice]!

"Men don't attract that which they want, but that which they are" (James Alan)

So, let me ask you Reader, have you set both personal as well as business goals for 2023?​
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If you have, that's awesome! You are definitely one of the more enlightened business owners out there, and I can't wait to hear about your achievements this year!
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If you've not set both business and personal goals for 2023 (maybe you've not set any goals at all this year), I'd encourage you to take some time right now at the start of the year, to focus on what you actually want in life and business.
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If you want to learn more about this approach to goal setting and the 'Be, Do, Have' paradigm, myself and my friend and business colleague Sam Forsberg created the 'What Are You Choosing' training, to help you with this exact thing.

You can check that out here -> www.chatmarketing.co.uk/choose

It was recorded a couple of year's ago during the pandemic, but it's still just as relevant today, as we head into another year of uncertainty and global turmoil!

Anyway, I hope this is helpful, and here's to an awesome 2023! 🥂

Regards

Alan